Increasing Customer Base and Commerce
Identifying prospective buyers is essential for commodity traders to expand their consumer base and increase sales. By examining consignee information contained in bills of lading and customs records, merchants can identify prospective buyers, thereby creating new business opportunities.
Segmentation Analysis of the Market
Using bills of lading and customs data to evaluate market segmentation enables traders to identify specific customer segments. This valuable information allows them to better tailor their marketing and sales strategies to the requirements of their target audience, thereby increasing their chances of success in the global marketplace.